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Tuesday, 02 December 2008
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PRISCILLA OF BOSTON Print E-mail
Written by vintagegent.com   
PRISCILLA OF BOSTON

(1916 - 2003) Priscilla Kidder  opened her first bridal shop, The Bride's Shop, on Newbury Street in Boston in 1945. She offered unique handbmade dresses with exquisite lace and beading, which continue to be coveted by brides to this day.

In the 1950s, her gowns began to be carried by upscale department stores. In 1956, she gained worldwide acclaim when a Priscilla of Boston gown was chosen for the wedding of Grace Kelly and Prince Rainier of Monaco. Her designs continued to be choice for other famous brides. First daughters Luci Johnson in 1965, Julie Nixon in 1968, and Tricia Nixon in 1971, for all of which Priscilla was on hand to assist the brides herself.

In the 1980s, Priscilla of Boston expanded to locations acrossed the country, and a line for petite brides was introduced.

In 2002, the company was purchased by May department stores, and in 2003, a new full salon concept was introuduced.  


from a 1950s wedding gown
Courtesy of memphisvintage


from a 1950s dress
Courtesy of coutureallure.com


from a 1950s dress
Courtesy of coutureallure.com